A video is worth a thousand pictures

With the social media market quickly becoming one of the best ways to promote your business, there is no better way to captivate your audience than with a promotional video.

Whether you’re promoting your products and services or giving the audience a feel for your business, a video can provide more information and receives, on average, a greater click-through rate than pictures.

By using short videos or GIFs to portray your brand gives your audience an animated view of your business.